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HOW TO FIND
GOOD TARGET ACCOUNTS

TO OVERPERFORM
WITH PROPULSE?
HOW TO CHOOSE THE RIGHT TARGET ACCOUNTS?

80% of the results you get with Propulse depend on the quality of the accounts we target. Indeed, if we target fake followers or people who are not interested in what you offer, you will not get good results.

On the other hand, if you give us several dozen quality target accounts, you can gain up to 30 followers per day, thanks to Propulse alone.

Feel free to send us as many target accounts as possible, even weeks or months after we started the Propulse mission on your Instagram account.

We always remove the target accounts that bring you the lowest results. That is why it is important to focus on the target accounts with the highest possible follow-back rate.

HOW TO CHOOSE THE RIGHT TARGET ACCOUNTS?
A target account must have
engagementa high engagement rate (minimum 3%, more if possible)
engagementreal followers
engagementto be in your theme/niche
To assess whether an account would make a good target account, you can use Socialblade.com.

Preferably target accounts with between 500 and 10,000 followers, they often have highly engaged communities.

Forget accounts with too many followers, most of the time they are bought or not interested in your content.

You can also type a formula into Google that will help you find more target accounts:

"keyword in your niche" site:instagram.com
EXAMPLE OF A GOOD TARGET ACCOUNT
Example of a bad target account
EXAMPLE OF A GOOD TARGET ACCOUNT
Example of a good target account
HOW TO INTERPRET FOLLOW-BACK RATES?

The real follow-back rate indicator starts to appear within 7 to 10 days and updates gradually. Here is how to interpret it:

0 to 8% → Bad, these accounts should always be archived.

8 to 12% → Fair, if you only have orange ones you can keep them, but if you have enough green ones, you can archive them.

12% to 30-40% → Excellent, definitely keep them.