How to find
good target accounts
to outperform
with Propulse?
Why is choosing target accounts important for your account?
These are your target audiences that we will target together.
The importance of target accounts
80% of results that you will achieve with Propulse will depend on the quality of targeted accounts, the rest will depend on your niche and the quality of content you post.
Indeed, if we target people who are not interested in what you offer, you will have poor results.
From noise to qualified prospects
From noise to qualified prospects
Results and recommendations
On the contrary, if you give us several dozen quality target accounts, you can gain up to 30 followers per day, thanks to Propulse alone.
If you're on the Starter pack, start your campaign by adding about twenty target accounts and send us ten target accounts every month to get optimal results.
Launch your campaign with the right accounts
We always remove target accounts that bring you the weakest results.
What is a good target account for your account?
It's an active profile within your target market.
A target account must have:
a high engagement rate
(minimum 3%)real followers
be in your theme/niche
Fewer followers, but much more impact
Target accounts between 500 and 10,000 followers, they often have highly engaged communities.
Forget accounts that have too many followers, most of the time they are bought or not interested in your content.
Fewer followers, but much more impact
Target accounts between 500 and 10,000 followers, they often have highly engaged communities.
Forget accounts that have too many followers, most of the time they are bought or not interested in your content.
Tip
You can also type a formula in Google that will help you find other target accounts:
Example of a bad
target account
Example of a good
target account
Example of a bad
target account
Example of a good
target account
How to ensure long-term quality of your target accounts?
By monitoring their performance regularly
0 to 8%
Bad, these accounts are always to archive.
8 to 12%
Good, you can keep them.
12% and +
Excellent, definitely keep.
Frequently Asked Questions
We strongly recommend adding about 10 new target accounts each month. This allows you to gradually introduce new audience sources, without degrading performance and giving our system time to evaluate the quality of each account.
Certain categories of accounts are not compatible with effective organic growth: 🔹 Verified accounts: Their audience is very broad, poorly qualified and rarely engaged. They almost always produce very weak performance, which hurts your results. 🔹 Accounts with less than 500 followers: They don't have enough audience to generate sufficient interaction volume. Our system needs a minimum of data to correctly evaluate a target account. To guarantee stable results, we therefore automatically filter these profiles.
When your dashboard shows a spinning wheel for a long time, it means our system: - is syncing your Instagram account, - is updating your statistics, - or is loading new data (targeting, interactions, growth...). This process can take a while depending on the volume of information to retrieve. Rest assured, we will start targeting the followers of this target account shortly and it will be updated.
Even if you target accounts perfectly aligned with your niche, it is normal that some new followers are less relevant. Here's why: 🔹 An account, even very targeted, always has a varied audience. All its followers don't necessarily match your activity. 🔹 Some people follow out of curiosity or habit, without a direct link to your theme. 🔹 When you work on a large scale (thousands of interactions), there will always be a natural percentage of "off-target" profiles. 👉 This phenomenon is normal on Instagram. What matters is that the majority of new followers come from your ideal audience — that's exactly what we optimize. 🎯 What really matters: ✔️ the overall trend of your growth ✔️ the quality of the core target ✔️ the continuous elimination of poorly performing accounts And that's why we track the results of each target account and adjust your targeting continuously.