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The Propulse blog

Advice, strategies, and best practices to boost your organic Instagram growth.

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News & Propulse Updates

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Instagram Tests Automatic DMs on Ad Comments
News & Propulse Updates
Oct 07, 20269 min

Instagram Tests Automatic DMs on Ad Comments

Meta is testing a feature that sends an automatic DM to anyone who comments on an Instagram ad with a keyword chosen by the advertiser. How it works, its link to Meta Business Agent, and what it means

Enguerrand MasséEnguerrand Massé
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Product & Solutions

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How to Use Instagram to Generate Leads as a Real Estate Agent
Product & Solutions
Oct 07, 202610 min

How to Use Instagram to Generate Leads as a Real Estate Agent

57% of real estate professionals use Instagram (NAR, 2026), but most just repost listings without ever converting followers into appointments. The complete guide: content, profile, content pillars, an

Enguerrand MasséEnguerrand Massé
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Tips & Trends

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Instagram Shadowban: How to Detect It and Recover in 2026
Tips & Trends
Sep 06, 202613 min

Instagram Shadowban: How to Detect It and Recover in 2026

65% of sanctioned creators find the Account Status tool not very useful for understanding a shadowban (Are, LSE, 2026). Here's how to detect it with certainty and recover, step by step.

Enguerrand MasséEnguerrand Massé
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