Instagram training by experts
Propulse's automation handles targeting and outreach on real devices. Training by experts covers what the bot doesn't do: building a content strategy, reading your data to make decisions, structuring an editorial line that holds up over time.
In detail
How it works in practice
The dedicated human support agent who continuously supervises each account is the main channel for this coaching; they don't just answer tickets, they discuss strategy and content with you
The training covers what real-device automation doesn't: editorial angle, choice of formats, publishing regularity, consistency between the profile and the target set by automatic targeting
The Mirror's data (time-of-day heatmap, top/flop content) serves as concrete working material during exchanges; strategy is adjusted based on what is measured, not on generic hunches
Complementary to Lucie, not redundant: Lucie gives free, continuous AI advice on all plans, while human coaching handles decisions that call for judgment and business context
Available from the first contact with the team, with no self-service module to activate on your own; coaching starts during the initial call, which also sets the account parameters
On the Acquisition plan, coaching goes further since content creation is handled directly by the team, in addition to strategic advice
Coached content remains under the customer's control: no automation posts on their behalf without validation, the expert advises and the account keeps control over what is published
The format adapts to how the account actually works: multi-account agencies and individual accounts get the same expert channel, with no rigid process imposed by a standardized curriculum
Take action
Ready to activate Instagram training by experts on your account?
15 minutes with the team to audit your account and see how this feature fits into your growth strategy.
Who this feature is for
Coaches & trainers
A coach who masters their subject but not Instagram mechanics uses the coaching to structure an editorial line that reflects their expertise, while automatic targeting takes care of outreach.
SMBs
An SMB with no dedicated marketing team relies on the support agent to decide what to publish and when, using The Mirror's data rather than guessing blindly.
Agencies
An agency managing several client accounts uses the coaching to align each account's content strategy with measured results, without having to train an in-house Instagram expert for each client.
Go further
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Read the articleFrequently asked questions
Frequently asked questions about Instagram training by experts
It is human coaching, not a video platform to consume alone. The dedicated support agent who supervises your account talks with you about your strategy, your content and your positioning, beyond the settings that automation doesn't cover.
Strategic coaching is open from the first contact with the team, on all 3 plans (Visibility, Growth, Acquisition). The Acquisition plan additionally includes actual content creation, done for you.
No, the two are complementary. Lucie gives continuous, free AI advice on all plans; training by human experts handles what calls for judgment: content strategy, editorial line, careful reading of your data.
What real-device automation doesn't do: building a content strategy, interpreting The Mirror's data (heatmap, top/flop content) to adjust, and structuring an editorial line consistent with your target.
Also worth a look
More Propulse features
Lucie, AI advice agent
Personalized growth advice 24/7, based on your account's real data. Included, free.
Learn more →Multichannel support + dedicated agent
Built-in chat, email, WhatsApp, and a single contact who knows your history, not an anonymous ticket.
Learn more →Content creation (Acquisition plan)
Content production included in the Acquisition plan, so you can delegate the creative side too, beyond automation.
Learn more →