Whitelist / blacklist

Two separate, complementary lists: the blacklist excludes an account from all future automatic targeting, and the whitelist marks it as a priority for engagement

Add accounts one by one (Instagram handle) or by bulk import (list of accounts), to block all your existing clients or a list of identified competitors in one go

The rule is checked before every automatic engagement action: a blacklisted account is never contacted again, even if it reappears in a new targeting source (hashtag, competitor, follower)

Typical blacklist use: clients already signed, partners, the agency's internal accounts, people who explicitly asked not to be approached again

Typical whitelist use: strategic accounts (potential partners, manually identified prospects) that you want engaged first by automatic targeting

The lists can be edited at any time from your account, with immediate effect on running campaigns, and no need to restart a targeting cycle for the exclusion to take effect

In a multi-account setup (agencies), each client account keeps its own whitelist/blacklist, managed independently with no risk of collision between clients

The dedicated support agent who supervises your account can help you build or clean up these lists if the number of accounts to exclude is large